How To Market Yourself When Youre Looking For A Job

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How to Market Yourself When You’re Looking for a Job

 

Looking for a job – a tough feat in any field – can be even harder when the economy is down. Good marketing can set you apart from other candidates if you know how to properly promote yourself.

You might have better skills and knowledge than other candidates in your field, but unfortunately, if they have more effective marketing, they might have a better shot at the job. The system is not always fair, but if you play your cards right, you can end up landing any job you want.

Doing Your Homework

When youre looking for a job, be organized and prepared. Do your homework first. Determine the specific jobs that youd like and whether or not you currently have the proper skill set to apply.

If you dont have the skills, perhaps you can find a program where you can get specialized training to develop them. If you do have the required skills, start working on your resume in order to highlight the specific skills you have that pertain to the job you want.

In addition, do your research on the company where youre applying. Potential employers will be impressed with your knowledge of the company and know that youre serious about getting the job.

Marketing Tips

When it comes to marketing yourself, there are specific things you can do to make yourself more attractive to the company. Some of them are subtler than others.

Try using the following tips to effectively promote yourself:

Tweak your resume. Your resume is clearly vital when it comes to landing a job. Its a simple piece of paper that describes what youve done in order to prepare for the specific job. Customize your resume to include items that are specific to the job for which youre applying. In fact, employers prefer that you keep it simple and on topic.

Come dressed for success. Always pay close attention to what you wear when youre making a first impression. It says a lot about you. Dressing for success increases your chances of landing the job.

Be ready to nail the interview. At the interview, smile and stay as relaxed as possible. Youll want to appear friendly as well as knowledgeable in your field.

Remember that youre always a student. Be humble, without selling yourself short, when youre looking for a job.Theres always something else you could add to your skill set to compliment your current skills. Being able to easily cross train might set you apart from your competition.

Check your own Internet sources. “Google” yourself to check on what public information appears on the net about you. If theres something you might not want potential employers to see, find out if you can have it removed.

Come prepared to share new ideas. Before the interview, practice thinking on your feet and presenting new ideas with a friend. Then, youll be ready for any opportunity at the interview to share these ideas. When you do, itll show that youre willing to go the extra mile and think creatively.

Explain what sets you apart. If youre given the chance, explain what sets you apart from your competition. Its a great way to really sell yourself to the employer.

A big key to landing the job you desire is having a positive attitude along with the proper training. Stay organized, calm, and persistent, and youll go far.

Albert Johnson | General Content Writer (Golden Years)
Albert Johnson | General Content Writer (Golden Years)
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